Therefore, it is wise to preemptively change your profile location to reflect where you intend to live and work, which may not necessarily be where you currently are working or in school. Otherwise, keep it simple with the standard LinkedIn background or something safe like the skyline of your city or a plain color.ĭespite the remarkable growth in remote work since the onset of the pandemic, many (though not all) employers still want employees to live in the same city as their physical location.
If your recalculation involves launching a freelance career or small business, you'll want to use an image of your logo, your products, or a representation of your services. I'm not as concerned about the background photo (the wide image behind your profile picture). For example, I knew a career changer who wanted to go into sports management, so he used a photo of himself wearing a suit inside a football stadium. If you are totally committed to a particular industry, then you can add context. If you want to work as a video game designer, you can dress more casually. If you want to work in a formal environment, then you should be wearing a suit.
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Post a photo of yourself looking like you're on your way to a professional networking event or job interview in your desired industry. Executive experienced in strategic planning, program evaluation, cost analysis, budget management, and board governance | MBA | Nonprofit board member.
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Seeking Full-Time Position as a Web Developer | Full Stack Engineer | Front End Specialist | HTML5, CSS3, Bootstrap, jQuery, AJAX, MySQL, PHP.Enthusiastic start-up marketing professional | Former high school English teacher | Currently enrolled in digital marketing certificate program.Aspiring Financial Analyst | BA in Economics | Former Intern at ABC Bank | Experience as Campus Government Leader | Fluent in Spanish.The goal is to provide as much information as possible in case a person does not read any further than your headline. You can use commas, vertical lines, or slash marks to separate the various pieces of information you want to share. If your heading says you're a college senior majoring in psychology, a recruiter will never know that you want a job at a nonprofit. When you're making a transition, always start with what you want, not what you've done in the past. Tell people what you are doing now, what you want to do, and what key skills or experiences you offer. With this level of importance in mind, imagine that you're going to tweet your ideal personal brand or career story synopsis that's how you should approach your headline. I always work from the assumption that most people don't scroll past the top "box" of most LinkedIn profiles, so I suggest putting all the good information there.
I'd actually argue that your LinkedIn headline is the most important professional real estate you have on the internet.īecause people, especially recruiters and hiring managers, are super busy and have short attention spans, you want to offer as much information as possible and as quickly as possible. When it comes to both appearing in LinkedIn search rankings and catching the eye of actual humans, the headline is the most important section of your profile. Write an Information-Packed Profile Headline. You can do this by scrolling down to "Visibility of your LinkedIn activity" and toggling off "Share job changes, education changes, and work anniversaries from profile." (This is especially important if you are currently employed and don't want your employer to notice that you are updating your profile.)Ģ. Turn Off Your Profile-Update-Sharing Settings.īefore making any updates to your LinkedIn profile, go into your privacy settings and turn off the automatic notifications of profile updates. Here is my very best LinkedIn profile advice to help you best position your profile for your recalculation journey.ġ. Like any social media site, LinkedIn is constantly adding and removing various bells and whistles, but the fundamental ways to optimize your profile have remained remarkably consistent over the past 10 years.
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In my consulting role at LinkedIn, I developed and led global webinars for job seekers, veterans transitioning out of the military and into the civilian workforce and college career services professionals who were training students in how to use the platform.
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